Vittorio Terrida

Personal Logo Design

Summarize every aspect of your brand into an unforgettable and unique symbol, simply Logo Design.

Using the most tangible example to explain logo design, we can start with my personal logo composition as follows.

Each element within the logo holds meaning and relates to something existing related to a part of our business or ideal we want to convey. In this specific case, existing elements include features of my face, combined with external elements such as broccoli and a brain.

Personal Logo Backstory

Now that you know the composition of the logo and the elements that characterize it, let’s discover why these elements are included in the logo.

Obviously, the elements representing my face probably don’t need explanations… As for the brain, it’s quite intuitive it symbolizes ideas, intuition, the mother of all concepts I conceive. Lastly, the broccoli is the most unique and interesting element of all. It originally stems from a nickname I was given, ‘Mr. Broccoli,’ partly due to my hair, partly due to my ideals, partly due to my connection to the color green, and partly for various other reasons… The broccoli was the starting point of my logo.

Various logo designs for clients

I’ve had the opportunity to develop logos for various types of businesses.

Here are some of my recent works:

Brand Identity

Below, you will find the brand identities associated with the logos mentioned in the previous paragraph.

The Brand Identity

Brand identity is what gives recognition and familiarity to a brand through colors, fonts, and all other visual elements that the logo alone cannot communicate.

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